Writing is Hard
It’s an early morning in autumn.
Pumpkin spice steams up from your fresh cup o’ jo, signaling the change of seasons as much as the falling leaves and all-too-early Halloween decorations emerging around town. Productivity is in the air, mixing with the scent of freshly sharpened pencils and untapped potential.
You sit down at your computer, eager to take the business world by storm: You’re a dreamer, a leader, an entrepreneur with a purpose.
But you’re also not confident in your writing abilities, filled with dread at the sight of a blank page and a blinking cursor.
If that’s you, you’re not alone.
Many ColorWord Creative clients seek us out because the very idea of putting metaphorical pen to paper makes them anxious. They ignore their website, blog, newsletters, or mailings, and avoid telling their stories—not because those tales aren’t worth telling, but because writing is hard.
That’s where we come in.
We want to tell your vibrant stories.
The truth is, we like writing. Some of us even love it. We enjoy chatting about the merits of the oxford comma (which abound, btw) and lamenting the pitfall that is a dangling modifier. Our team Slack channel has references to diphthongs and whether “toward” or “towards” is the better choice (Amanda prefers AP style toward, and no one else cares enough to die on that hill).
ColorWord’s goal is to channel our passion for words into creating fresh content, for you.
And even more than liking it, we’re experts at writing.
Our team has combined training and experience in creative, business, technical, media, and journalistic styles of writing. We’ve written whitepapers for big industrial companies, cases for support for local nonprofits, copy for entire websites, slogans for ad campaigns, articles on nursing, education, fire hydrants—you name it.
Each custom piece deserves to be excellent.
We appreciate the time and intention required to write in your unique brand voice, and we prioritize understanding who you are and how you want to be represented before we type a single sentence.
Speaking of style, we are equipped to write and/or edit in AP, MLA, and Chicago styles, and are happy to adjust to any in-house tweaks that your brand requires.
Our content development approach is largely based on research and/or interviews with you or recommended sources.
Let us put our skills and expertise to work for you.
We believe in the value of your story, and we’d be honored to help you tell it.
