Take the mystery
out of marketing.

Get one-on-one or group coaching to get your marketing unstuck and working to grow your business.

You know marketing is important, but there’s a lot to figure out.

Is your message clear enough?

Or are you losing leads because it’s unfocused or vague?

Is your website optimized for sales?

And is it getting good traffic?

Do your emails get opened and clicked on?

Or are all your great offers going straight in the trash?

All the marketing books and podcasts in the world can’t help you prioritize, keep you on track, explain what’s going wrong—or celebrate all the things you’re doing right!

That’s what I’m here for.

Amanda Garcia, Founder & CEO of ColorWord Creative in Elgin, IL

Amanda Garcia, MBA, Founder & CEO of ColorWord Creative, StoryBrand Certified Guide

Business owners like you hustle every day, giving it everything you’ve got. You have valuable expertise and products that customers will happily pay for, yet those offerings often get stuck behind an algorithm or confusing calls to action, or are too buried on your website.

It’s just plain wrong that anyone with something great to offer should ever struggle with marketing.

The good news is, there are dozens of ways to market your business that will actually fit into your busy schedule—a few small changes are often all it takes to make a noticeable difference in your web traffic, click rates, and new leads.

As a small business owner who has been obsessed with marketing philosophy, psychology, and technique for over 15 years, nothing is more satisfying to me than meeting with entrepreneurs who are committed to their own success, and I’d love to show you how marketing can help you win the day.

Menu of Coaching Services

Our goal is for you to spend less than 10% of the revenue you will gain when you implement the tools and techniques below.

Entry level experiences

Ideal for an entrepreneur or business leader in the early stages of growth and brand development.

Elevator Pitch Tune-up

Sick of stumbling through a different version of a boring elevator pitch at every networking event?

Leave this one-on-one session with a clear, concise pitch that you can actually remember, sounds like you, and will have your ideal customer asking for your business card.

Duration: 45 Minutes

$99

Mission Statement Overhaul

Can everyone on your staff easily repeat your mission statement, or does it sound like something that belongs at the bottom of a contract?

Learn why your mission statement isn’t sticking and build a new one that will unite and inspire your team. Maximum 2 participants.

Duration: 60 Minutes

$289

Marketing Assessment

Are you confident in your current marketing programs, channels, and strategy?

In this diagnostic session, we’ll review what has worked and what hasn’t, what’s confused and where the holes are across all your marketing components. You’ll get a checklist of action items and a revamped strategy.

Duration: 90 minutes

$448

Advanced products

Ideal for established leadership or marketing teams who are leveling up their strategy.

Ideal Customer Profile

Imagine saying goodbye to demanding, micro-managing customers who never seem to pay on time, and hello to a roster of only the perfect clients.

Get inside the heads of your favorite customers and walk away with a clear understanding of who your ideal customer is, what they value, fear and desire. Available for up to 12 participants.

Duration: 2 hours

$897

Brand Message Playbook

COMING SOON

$1,199

$1,950

Product Clarity Protocol

Customers will not purchase anything they don’t clearly and quickly understand.

If you find yourself spending too much time educating and explaining the value of your offering to leads who still aren’t clicking “buy,” this protocol is for you. Maximum 3 participants.

Duration: 90 Minutes

Elite Experiences

Ideal for a leadership teams.

Brand Identity Bootcamp

Is your message clear and consistent across all marketing channels? Is your voice compelling and memorable? Do your customers relate to your business as a person—a friend they love and trust?

This intensive session digs deep into who you are as a brand and uncovers your brand’s archetypal mix and the distinctive characteristics of your voice. In the age of Artificial Intelligence, the more human your brand becomes, the more it will stand out and above the competition. Leave with a breakdown of all components of your brand’s personality and a playbook for how to apply them in your marketing.

Duration: 4 hours

$2,800

Executive Alignment Session

Confusion at the top creates confusion at ever other level. If your leadership team is not aligned on your company’s internal message, your team is likely not aligned on their purpose.

Based on you company’s goals and economic objectives for the next 12-18 months, uncover your universal “why,” the characteristics every member of your team must possess, and the most foundational actions you all must take every day to achieve your goals. Take home a plan for how to communicate these results with your whole staff in a way that builds trust, unity, and motivation.

Duration: 6 hours

$3,650

Story-Driven Staff Retreat

COMING SOON

$4,950

Getting started is simple:

Step 1

Book your experience now, or schedule a meet ‘n greet.

Step 2

Complete a quick form.

Step 3

Get excited! Your marketing is about to get an upgrade.

Not quite ready to dive in?

No problem! Let’s get to know each other.

Book a 20-minute call to get your questions answered and see if we’re a good fit. And if you’re local, let’s make it coffee!